Andy Knell
Identity
Years spent in the creative sector of the recruitment industry gave Andy Knell a solid foundation on which to start his own business as a creative headhunter.
To provide personality and cut-through, an elegant identity was created with an onus on simplicity and prestige.
Andy Knell
Bespoke lettering and simple typography lent his services elegance and prestige.
A sense of humour was nurtured, helping create a unique brand personality.
Icons were designed to take the personality across all visual aspects.
Details such as foil stamped stationery and quality stock helped highlight the premium nature of his business offering.
A large suite of collateral was designed and set.